I was born into basket weaving. My grandfathers and their grandfathers weaved basket. My name is Hajra and live in Bahawalpur, Punjab, that’s one of the biggest basket exporters in Pakistan. Once you are born here, you grow up basket weaving. It becomes just a thing you do, and not think about it much. You […]
From the high and cold mountains of Gojal, GB comes an exceptionally skilled lady Shamim Bano whose vision is to up her financial condition with her own talent, and not looking up to anyone. Mastered in carpet weaving and creating jewelry with famous stones of the North, Shamim told that family played their good part […]
A 27 years old mother of two is not afraid to take any risks. Therefore, Nazia Shehzad chose to step out of here comfort zone to become an exceptionally talented entrepreneur. Graduated in fashion studies from Malaysia, Nazia designs unique apparels for women with the motto “All Sizes Are Beautiful.” Nazia always had a problem […]
Meet Zainab Sheikh, a passionate and super ambitious woman who believes that being married with children is a no hurdle in achieving your dreams. She is making Pakistan proud since 2017 with her makeup brand Zay Beauty. Although she is a success story in the corporate world of Dubai. But Zainab always had a plan […]
The popularity of classic music and indigenous instruments is breathing it lasts. My mission is to preserve the dying art and instruments that deserve more than being ‘forsaken’ and ‘forgotten’ or being displayed in the museums for people to tell tales of their decline. The aim is to preserve indigenous instruments by creating more awareness […]
Haji Bibi is a resident of Gojal Hunza. She works with handicrafts. She faced so many challenges when her husband’s travel agency closed down after 9/11. Her children were very bright students and to continue their education, she had to take a loan from a local bank. She worked day in and day out, in […]
Razia Somro is a resident of Bhit Shah Sindh. She has been working with Ajrak making and their raw materials. She talks passionately about the art of Ajrak making. The generational knowledge she has accumulated over the decades can shine through when she talks about the art of Ajrak making. She knows every detail about […]
Life has been never easy. I grew up in Kohat, NWFP. 6 sisters and 4 brothers, life was especially hard on my father, who used to handcraft men’s slippers. My mother stayed home and farmed in our fields. Everyone at home tried to make some extra cash. My grandmother used to make baskets, coasters and […]
A fierce Kalashi woman Meetah who inherited the legacy of creating local Kalashi handcrafts. Her beautiful ethnic bracelets, bags, caps and dresses are made with love. Women working under her, spend hundreds of hours weaving the beads, fingers moving the needle to form the colorful patterns of elegant embroidery. Meetah is the bridge that connects […]
Inspired by her mother, Shahida Afzal began making jewelry at a very young age. And later turned it in to a business which is now fifteen years old. She acquires material from Quetta and Karachi mainly. Being a widow herself, Shahida aims to empower women around her, and hence she has now built a strong […]
